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Our Professional Affiliations

American Marketing Association

“The American Marketing Association (AMA) was established in 1937 by visionaries in marketing and academia. Today, the AMA has grown to be one of the largest marketing associations in the world, with over 30,000 members who work, teach and study in the field of marketing across the globe.”

– From the AMA About Us page

They are also the publishers of the quarterly magazine Marketing Research, to which Paul Richard McCullough has contributed.



Greenbook Blog

“The GreenBook Blog is dedicated to providing global market researchers with access to the most interesting content posted daily across the internet, coupled with original insight and thought leadership from industry movers and shakers from both sides of the table.”

– From the Greenbook Blog About Us page



Quirk’s Marketing Research Review

“For 25 years Quirk’s Marketing Research Review has been providing practical applications in marketing research. Our mission is to be the marketing research information source for those that conduct, coordinate and purchase research product and services.”

– From the Quirk’s About Us page


Sawtooth Software

“Sawtooth Software was founded by Rich Johnson in 1983, shortly after personal computers burst upon the scene. We believed PCs had a bright future in the collection and analysis of marketing research data, and over the last three decades we have produced many successful software products for interviewing and data analysis.”

– From the Sawtooth Software About Us page



Statistical Innovations

“Statistical Innovations, a Boston-based firm which specializes in innovative applications of statistical modeling, was started in 1981 by Dr. Jay Magidson. Dr. Magidson identified a real need in the marketing research, biomedical research, and other arenas to improve upon the way that data analysis was being conducted.”

– From the Statistical Innovations About Us page